“ CBPR and PRP are important certifications that enable businesses of all sizes to demonstrate their commitment to safe and accountable personal data handling no matter where in the world the processing is taking place. ”
Cross-Border Privacy Rules (CBPR)
Trusted Privacy Seals
The Global CBPR certification is for U.S based data controllers. Its counterpart is the Global Privacy Recognition for Processors (PRP) certification, which focuses on requirements for data processors.
The Vendor Privacy Program (VPP) is BBB National Programs’ independently operated certification for non-U.S. based processors.
- Certifications serve as a reliable beacon, demonstrating that your business handles personal information in a manner that meets or exceeds recognized privacy safeguards.
- Self-verifying seals appear on the privacy policies of every certified business, linking to a web page that explains the scope of the business’s privacy commitments and allows consumers to submit data privacy complaints.
- Certified business receive a customized and confidential Findings Report, showing how its policies and procedures meet each Program Requirement.
All certifications are backed by BBB National Programs’ commitment to delivering independent accountability in line with your privacy practices.
Guidelines & Procedures
Participating businesses make a public commitment that their data protection policies and practices will meet the privacy standards specified in the Program Requirements.
File a Complaint
As a consumer, if you have a privacy complaint about a participating business, you may submit it to our program. Our process is free of charge for individual consumers. Where necessary, consumers may also direct their questions and complaints to the relevant Privacy Enforcement Authority in the United States, the U.S. Federal Trade Commission (FTC).
Why BBB National Programs?
Complaint Resolution
Privacy commitments are backed by transparent dispute resolution procedures endorsed by the Global CBPR member economies, trusted by consumers and businesses.
Consistent Protections
Helping participants implement strong baseline protections in support of a global approach to privacy program management.
Consumer Empowerment
Certified companies provide consumers with the opportunity to access and correct their personal data, no matter where they live.
Apply Now
STEP 1: Confirm your company is eligible
STEP 2: Submit the application form to BBB National Programs
STEP 3: Review and refine relevant data privacy policies and practices with a BBB National Programs certification specialist to confirm that they meet Program Requirements
STEP 4: Receive your company’s customized findings report along with access to the BBB National Programs certification seal